The smoking cessation programme delivered through group seminars that smokers can attend in person or online. The approach focuses on changing the smoker's mindset by addressing the psychological dependence on cigarettes rather than relying on medication, nicotine replacement products, or willpower alone. During the seminar, trained facilitators guide participants through a structured method that aims to remove the desire to smoke, making quitting feel easier and less stressful. Following the session, participants can access shorter online back-up seminars, as well as email, text, and phone call support as needed.

The drug free smoking cessation programme delivered through group seminars that smokers can attend in person or online. The approach focuses on changing the smoker's mindset by addressing the psychological dependence on cigarettes rather than relying on medication, nicotine replacement products, or willpower alone. During the seminar, trained facilitators guide participants through a structured method that aims to remove the desire to smoke, making quitting feel easier and less stressful. Following the session, participants can access shorter online back-up seminars, as well as email, text, and phone call support as needed. The Easyway method has established success within Local Authorities and the NHS, achieving quit rates of around 50% at four weeks and 25% at one year. By offering a non pharmacological, accessible, and supportive alternative to traditional cessation routes, Allen Carr's Easyway provides a valuable option for individuals who may not have engaged with other services or who prefer a different approach to quitting.